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Color Trends

Introducing PPG’s 2024 Color of the Year: Limitless

With the power of a primary color and the essence of a modern neutral, this fresh honey beige color is as versatile as it is beautiful.

2024 Color of the Year - Limitless

Our 2024 Color of the Year is Limitless. Limitless (PPG1091-3) is a fresh, warm hue that has both the power of a primary color and the essence of a modern neutral. This honey beige color is so versatile that the ways to describe it are, well, limitless, making this a go-to color for updating a space or a seamless compliment to existing design.

This fresh, energizing shade is invigorating, yet subtle enough for use to any scale or space. It can be paired with warm- and cool-toned colors. As we enter an explosive new era driven by creatively accepting – and even generating – change, we will see a vast evolution in the way we communicate, take care of our health, build and navigate our environments, explore digital worlds and share our identities with the world. 

As the future poses endless opportunities, we wanted a color that reflected the limitless possibilities of this energy.